Change of Masthead

The original idea for my masthead was using the term "OMG!", until it was brought to my attention that the term OMG! bared the connotations of sensationalist magazines (Heat, OK etc) and celebrity culture, moreso than it was related to teenagers and the kind of audience reflected in the rique artist names I had concieved. The essence of this can be summed up within the song 'Piece Of Me' with lines such as "I'm Mrs. Oh My God that Britney's shameless" reflecting the celebrity, tabloid culture of the term OMG. For this reason, I decided (under the advice of my media teacher) that a change was needed.

In the creation of my masthead, I wanted a name that, like almost all music magazine names, was short and sweet, and reflected the nature of the type of magazine I wanted. This came in the form of a Rihanna title in the word 'Hard'. The song itself reflects a progression into harder styles of music and hip-hop and so it is fitting that this would be the title in that the connotations of the word itself, and the word within the context of the song reflects that my magazine would be an alternative/pop magazine. The connotations of the song are reflected below, summarising my feeling towards why this is a fitting title.

And, so the final decision I made was to stick with the masthead HARD for my final draft of the media magazines.